Your Future Is Our Business



Our mission is the distribution on the Italian market of high quality products destined to toddlers and children. We aim to find responsible, green companies that offer innovative, eco-friendly products made from certified raw materials such as organic cotton, wood from certified forests, rubber, recycled paper and cardboard. The products must be tested for compliance with the CE safety standards. The production sites and manufacturers must apply socially acceptable practices in the workplace and be eco-friendly.

It becomes very important to us to offer products made with love and care, to help children have a play experience in which they actively play using their own imagination and experiences. With the ever expanding influence of electronic games, children are spending too much time being passively entertained by electronic devices.

The educational toys distributed by our company provide the right environment to meet the children needs and teach them to use their imagination, pick up new ideas, be creative. Our toys are healthy and safe: they are made from organic materials, do not contain chemicals and are BPA, phthalate, petrol free.

Ama Srl – gioco natura L mente (play naturally using your mind) is constantly looking for new brands offering high quality products, to let live parents and children a fantastic, safe, creative play experience. We are confident our mission will contribute in making a better future for our children and the generations to come.